Principles of design (The Rule of Thirds)

10
February
2010

There’s only one reason we’d position the subject of a composition right in the middle of the scene, and that’s to take a passport photograph.
In all other cases, there are  better positions.

- Steve Caplin


Words to live by

23
November
2008

“Once a work is out there, it doesn’t really matter what the excuses were.

It doesn’t matter if you didn’t have enough time or if the client was an idiot.

The only thing that counts is what you’ve designed, and whether
it’s good or bad”.

- Michael Bierut


Design vs. Customer

1
September
2008

It is clear how design evolved over the years, struggling with the new wave and retro minimalism. However, this modification of visual presentaion is far from over. We have pop, retro, glossy, mini, maxi, rainbow, one color, two colors, lines, pixels, bubble-gums, stars, reflexions…so, are they great together,  well balanced or simply something between!? This modern way of thinking, the freedom of choice and palette of designs, gives the costumer the right to increase his scale of demands. That’s good, but on the other hand, when will the modifications eventually end!? Will they remain on some reasonable scale of compromise between the design and the individual taste, or simply they’ll end like a flash solution because of the deadline!? And the question is:does that make the design richer, good, or just a thin line between the satisfied costumer and the disappointed designer!? hmmm…the theory is on the one side and the real process, on the other. It’s a circle we’ve all created, and now, we’re eating the fruits ( mostly bananas & apples). Anyway, “everything” is a design that must be changed, thus following the design fashion week, can keep its place in the enormous semi virtual place called Pc/Mac/Bljack… and don’t forget Chuck:0)


graphic design, commuication & its majesty-ART

25
August
2008

“Graphic design is the intersection point between art and communication” – Phillipe Apeloig

True or false!?

ART exist independetly. Graphic design is product that sales…

hmm…


Globalization of taste!?

5
August
2008

Nowadays, all I can see ( without the excellent exceptions) are the “remains” of the popular and “trendy” glossy graphic styles, which bloomed in enormous proportions not so long ago ( like 10000 years ago:). And then, came the backup, wonderful pixelized icons, retro pop pink-glossy buttons….where does it ends? It’s a fact, like in every industry, there are certain mainstreams, including this one, but I was wondering, just because it’s popular,does it mean it’s good and tasteful? I even went to the point, where I’ve questioned my freedom and creativity as a graphic designer! How original and own-style can anyone be in this business & how deep can you go with your imagination, if it’s already well profound and individualized? But, our eyes wide open when we see those magical lightning objects, right!?